SEO CheckList

In every web master forum, you’ll see buyers requesting “quality” content from writers. It has even come to the point that the world “quality” has become overused that no one would believe the word anymore when encountered. There are a lot of people who are content with keyword-stuffed articles to feed the search engines. Where is the importance of quality, human-readable content, then? And how do search engines include quality content into their algorithm? Simple. Search engines measure quality content depending on its effects and subsequent results.

1. Getting Backlinks

Even if poorly-written rehashed content prevails the World Wide Web nowadays, well-researched, well-written content will always have a place. Informative and comprehensive content will always be linked to by other web sites. It’s a given that when you catch people’s attention with your content, they’ll link back to you. If you know how to market and promote your web site, getting back links from reputable web sites is a cinch. Consequently, search engines weigh back links heavily in their algorithm.

2. Traffic

Well-written content is sure to attract an influx of traffic. When you have some back links set in place and people click through, they’ll stay to read well-written content. And in effect, they’ll also link back. It’s a snowball effect. When thousands of people drop by, I’m sure it tells search engines something good is going on in your domain.

3. Relevancy and Proper Keyword Density

Well-written content is expected to have the right keyword density and isn’t keyword stuffed. Despite that, it could hide the fact that it is optimized for the search engines with the apparent enjoyment factor. Well-written content is also expected to use proper formatting (header tags, bold face, etc) which could help boost rankings in the search engine ranking pages.