On Page SEO or link building?
An important question just came up on Digitalpoint forums in regards to the comparison of on page SEO and link building. Which one is more important in regards to the overall SEO of a site. Well, I agree with some when it comes to the on page at the beginning of a site because you need to know what keywords to target when you start your link building campaigns. Once you have all your on page done (at least for the time being), then you can move onto link building, which never really ends. I have found in my work that if you start the on page SEO and also the link building, then when your site is ready to kicked off, you already have some backlinks. The key is to make sure you site is completely functional before you start to link build or it will not work. This is because most places will not link to a site that doesn’t work.
What do you think is the most important? I know right now that most will probably say that link building is the most important because of the way that Google has their algo. If they change it, then all the webmasters are going to have to change with it to keep on top of the Google game. We have had to adjust to changes before in the past, when Google found out that webmasters could sway results and I am sure that they are going to be doing it again!
